About the Owner

I strive to only give advice and products applicable to help couples put back the spark in their relationship. For me it’s all about returning uninspired marriages to romance and intimacy

Returning in 2012 to SA (after living in Europe for a couple of years), I came to the shocking conclusion whilst house hunting, that most of the family homes I was interested in were on the market because of a marriage ending in divorce. Statistics confirmed that nearly 50% of SA marriages ends in tragedy and my inquiries revealed that this was mostly due to a loss of intimacy (the glue that holds couples together).

I resolved to create an intimate but tasteful boutique, focused on women or couples, as a discreet space where they can feel comfortable; openly and safely discuss their want’s and desires; ask for advice and shop for high quality lingerie and intimate products based.

The Bedroom Pretoria opened in December 2012 in Monument Park, Pretoria. The layout is designed to lead shoppers on a sensual journey at their own pace and allowing them the option to go only as far as they wish to explore. Every woman is different

Whether it is the soft feminine feathers of a boa, silk, lace or the rough leather of a corset, the shop caters for a wide range of tastes and individual needs. My online shop, with its quality guarantee, caters to the whole of Southern Africa and I even send packages as far as Dubai and the Middle East. My customers know that I am only a call, WhatsApp or email away when product advice is required.

In 2014 I started trading as “Pure Plesier – ‘n Sensuele Boetiek vir elke Vrou” to add a degree of local flair and cater for the growing interest of the mostly ignored “Moderne Afrikaanse Vrou”. In March 2019 I moved the Pure Plesier shop to Lois Street in Erasmuskloof. The new premises is near Menlyn Shopping Centre and a more private and personal setting for clients. I believe that since the modest opening night years ago, I have managed to make an impact in many people’s lives and positively changed the way they feel about their sensuality. I strive to only give advice and products applicable to help couples put back the spark in their relationship. For me it’s all about return uninspired marriages to Romance and Intimacy.